Cross River Network Announces Partnership with NY Waterway

CROSS RIVER NETWORK ANNOUNCES PARTNERSHIP
with NY WATERWAY

Leader in Digital Information Distribution Enhances Customer Experience in Ferry Terminals

(Weehawken, NJ- March 22, 2012) –   Cross River Network (CRN) of Weehawken, New Jersey and Port Imperial Ferry Corp. dba NY Waterway, the largest private ferry company in the country, have announced the execution of a 10-year agreement under which CRN will serve as the exclusive provider of a state-of-the-art digital advertising system at certain trans-Hudson terminals.  The new system, which launched on March 5, 2012, uses digital screens to deliver a customized blend of information, entertainment, and both national and local advertising to passengers.  Expansion of the service is expected to extend to ferries and busses later this year.

“We are excited about our partnership with Cross River Network, the leader in delivery of digital information on-the-go,” said Arthur Imperatore, Jr., Executive Vice President of NY Waterway. “Their modern approach to delivering dynamic information will add to the overall enjoyable travel experience our customers have come to rely on and enjoy.”

Peter Romanoff, President of CRN expressed the company’s optimism about the passenger experience that the partnership will provide.  Romanoff said: “We could not ask for a more supportive and encouraging partner than New York Waterway and are excited to be a part of bringing the ferry rider’s experience to a new level.”

The launch of the CRN network was announced by the firm’s management team at the Digital Signage Expo in Las Vegas, the world’s largest international trade show dedicated to digital signage, interactive technology and out-of-home networks.  The network launched at the Weehawken, Midtown, Hoboken North, Edgewater and Belford terminals, and provides passengers with full-motion digital ads, as well as up to the minute scheduling information, local sports and weather, and late-breaking news while they commute between New Jersey and Manhattan.

About NY Waterway

NY Waterway, owned and operated by Port Imperial Ferry Corp and Billybey Ferry Co., provides the largest privately-owned commuter ferry service in the United States, carrying 35,000 passenger trips per day – 8 million trips per year – on 31 boats serving 21 routes between New Jersey and Manhattan, on the East River between Manhattan, Brooklyn and Queens, between Rockland and Westchester counties, and between Orange and Dutchess counties. The robust nature of the service and the ever increasing popularity of make this an attractive option for commuters, leisure travelers and tourists alike. For more information, visit www.nywaterway.com.

About Cross River Network

Cross River Network is a privately owned advertising company delivering more than 580,000 advertising impressions per month in the fast-growing digital out of home market.  If you would like more information regarding CRN or advertising opportunities on the CRN network, please contact Peter Romanoff at 917-364-1122, email us at promanoff@crossrivernetwork.com, or visit us at www.CrossRiverNetwork.com.

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